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Welcome to another episode of Microsoft Knowledge Nuggets here on M365, FM, I'm your host,

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Mirko Peters.

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Today's topic is one that almost everyone has heard of, but most people can't explain.

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Viva Engage, you've probably seen the name pop up in your Microsoft 365 App Launcher.

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Or maybe you've heard someone say it's just YAMMA with a new name?

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Actually, it's more than that.

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By the end of this episode, you'll know exactly what Viva Engage is, what it's not, and

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why your company might actually need it.

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Here's the problem.

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Since the pandemic, employee engagement has dropped to its lowest point in years.

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The estimated cost of lost productivity worldwide, around $10 trillion.

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Microsoft built Viva Engage as part of their answer to that, so in this episode we'll

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clear up the YAMMA confusion compared to teams, so you know which tool to use when,

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break down the core features, and show you the business case.

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Grab your coffee and let's dive in.

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The YAMMA confusion.

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What actually changed?

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So let's start with the biggest source of confusion.

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What happened to YAMMA?

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YAMMA was Microsoft's old enterprise social network, launched back in 2008, and Microsoft

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bought it in 2012 for over a billion dollars.

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For about a decade, it was the place where employees could post updates, ask questions, and share

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ideas across the whole company.

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Think of it as an internal Facebook for work.

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But in 2023, Microsoft officially replaced YAMMA with Viva Engage.

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Now here's the thing.

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The underlying technology is very similar.

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Most of the YAMMA features you used before are still there, just under a new name.

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The data migrated over-automatically, so nobody lost anything.

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But the branding and the integration changed significantly.

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Here's the key difference.

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YAMMA was a standalone social tool.

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You opened it, used it, and that was it.

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Viva Engage is part of the larger Viva platform, connecting to tools like Viva Connections,

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Viva Insights, and Viva Learning.

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It's not an island anymore.

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It's a neighborhood in a bigger city.

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Why did Microsoft rebrand?

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Simple.

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They wanted a unified Viva family instead of a confusing mix of product names.

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YAMMA teams SharePoint Stream.

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It was getting hard for customers to keep track.

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So they folded everything into the Viva brand and engaged became the community and

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conversation piece of that puzzle.

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What this means for you is straightforward.

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If you used YAMMA before, you already know the basics.

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The interface is cleaner, the integration is deeper, but the core idea, company-wide conversations,

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is the same.

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If you're new to engage, you're jumping into a more mature, better integrated product

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without having to learn the old way first.

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Viva Engage vases Microsoft Teams.

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Not the same thing.

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Here's where people get confused.

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Is Viva Engage just another chat app like Teams?

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The answer is no.

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Mixing them up is one of the most common mistakes I see.

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Teams is a collaboration hub for real-time work.

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You use it for chat, meetings, file sharing and project management.

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It's built for small groups doing daily tasks.

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Your team has a channel, you talk about the project, you share documents, you jump on

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a video call, it's fast, immediate and focused on getting work done.

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Engage is a completely different animal.

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It's a company-wide community platform for asynchronous conversation.

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That means it's not about real-time chat, you post something and people respond over hours

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or days.

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It's for the whole organization, not just your project team.

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Here's the best analogy I can give you.

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This is your team's group chat.

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You use it to coordinate the work.

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Engage is the company town square.

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That's where everyone can post announcements, ask questions and share ideas.

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You don't go to the town square to close a deal.

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You go there to see what's happening, to ask for help and to connect with people you don't

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work with every day.

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Teams conversations are often private to a channel.

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You have to be a member to see what's said.

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Engage conversations are typically visible to the whole company.

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That's by design.

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Transparency is the point.

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When someone posts a question and engage, anyone in the organization can answer.

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It's powerful for knowledge sharing and here's the thing.

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They're not competing tools.

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They complement each other.

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You use teams to get work done and you use engage to build culture, share knowledge and

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connect across departments.

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A real example.

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A sales team uses teams to close deals.

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They're in a channel, sharing leads, jumping on calls.

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That same team uses engage to ask the whole company, "Hey, anyone have a template for this

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type of proposal?"

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Instead of emailing 10 people, they post ones and get answers from people they've never

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met.

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That's the value.

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So now that we know what engage isn't, let's talk about what it actually is.

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Starting with its most important feature.

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Core Feature 1, Communities, your company's interest groups.

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Communities are the heart of Viva Engage.

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They are topic-based or role-based groups where employees connect around shared interests.

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Think of them like subreddits for your company.

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You might have one for new product launches, one for IT support tips and one for the company

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softball team.

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Each community is its own little world.

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Communities can be public.

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Anyone can join and see posts.

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Before they can be private where only approved members get access.

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That flexibility matters because some conversations need to be open to everyone and some need a more

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focused audience.

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A public community about AI adoption makes sense for the whole company.

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A private community for the executive leadership team probably doesn't.

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Inside a community, members can post discussions, ask questions, give praise and run polls.

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It's social media for work, you can share a screenshot of something cool you built, ask

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for advice on a tricky problem, or just give a shout out to a colleague who helped you

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out.

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The format is familiar.

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Anyone who's used Facebook, LinkedIn or Reddit will feel right at home.

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Why does this matter?

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Because communities break down silos between departments.

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A marketing person and an engineer can connect over shared interest in AI without needing

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to be on the same team.

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In a traditional company structure, those two people might never talk.

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But in a community about AI adoption, they can share tips, ask questions and learn from

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each other.

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That cross-pollination is where a lot of innovation happens.

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Here's a real example from the research I looked at.

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One company created a co-pilot early adopters community.

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These posted tips about how they were using co-pilot in their daily work.

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They shared screenshots of prompts that worked well.

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They asked questions when something didn't work as expected.

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And other employees answered those questions.

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Not IT, not a help desk, just regular co-workers who had already figured it out.

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That kind of peer-to-peer learning is incredibly powerful.

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It's faster than waiting for formal training, and it builds a sense of shared ownership.

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Each community also has its own files tab, analytics dashboard and event calendar.

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It's a self-contained hub.

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You don't need to jump between different tools to find the files, see who's active, or

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check what's coming up.

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It's all right there.

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What this means for you is simple.

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If you want to start using engage, find or create a community around something you care

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about.

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That's your entry point.

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Don't try to understand the whole platform at once.

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Just join one community, post something and see what happens.

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Core feature 2, Storyline's a leadership corner.

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Communities are great for group conversations, but they don't give individual voices.

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Especially leaders.

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Their own spotlight.

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That's where Storylines come in.

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They're personal feeds that let people like leaders share updates, insights and announcements.

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Think of it as a linked in-feed for your company.

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Leaders post employees follow and it all shows up on the home screen giving you a direct

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line from the top to the rest of the organization.

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Now here's the thing.

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Storylines humanize leadership.

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Instead of those dry all company emails that nobody reads, leaders can post authentic

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updates, respond to comments and build real connections.

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A CEO might post a quick video about what they're working on.

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A department head can share a team win and employees can comment with questions or reactions.

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There's two-way communication not just broadcast.

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There's also a dedicated section called leadership corner.

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It highlights the leaders you've designated.

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Employees can follow specific leaders to see their content in the feed.

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That way, leadership voices don't get lost in the noise.

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Storylines appear on the home feed so they get a lot of visibility.

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When someone opens in gauge, the first thing they see is the home feed and Storylines are

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right at the top.

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That's a lot of eyeballs for a single post.

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Here's a real example.

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A CEO posts a weekly update about company priorities.

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Maybe a short video, maybe a written post.

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Employees can comment with questions and the CEO responds.

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That's a massive shift from the old model where the CEO sent a quarterly email and nobody

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could reply.

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It creates a culture of openness and accessibility.

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What this means for you depends on your role.

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If you're a leader, Storylines give you a direct line to your people.

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You can share what matters, get feedback and build trust.

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If you're an employee, you get unfiltered access to leadership thinking.

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You don't have to rely on second-hand information or filtered messages from middle management.

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You hear it directly from the person making the decisions.

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Core Feature 3.

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Campaigns, events and analytics.

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Communities and Storylines are the foundation, but in gauge has more advanced features for

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driving specific initiatives.

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That's where campaigns come in.

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They let you organize content around a specific goal or initiative like rolling out

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co-pilot and driving adoption.

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You could create a campaign called co-pilot adoption month with a name, description, goal

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and timeline.

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Every post event and resource related to that initiative lives under that campaign.

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It gets scattered across different communities or lost in the feed.

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Now, here's why campaigns matter.

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Without them, big initiatives become a mess of disconnected posts.

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Someone shares a tip in one community and event gets announced in another and a training

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resource ends up in a third place.

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Nobody sees the full picture.

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Campaigns give structure to that chaos.

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You can track engagement, measure success and see exactly what's working and what isn't.

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Events are another key feature.

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An engage lets you create live events like ask me anything sessions or town halls that

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integrate with teams for streaming.

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You don't need a separate tool for broadcasting.

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It's all built in.

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Here's a real example.

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A company sets up and asks me anything event with the CTO.

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Employees submit questions in advance.

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The CTO answers them live and the whole thing streams through teams.

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Afterward, the recording stays in the community so anyone who missed it can watch later.

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That's a lot of value from a single event.

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Analytics round out the picture.

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They show you who's engaging, which posts are popular and how communities are growing.

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You can see which topics get the most attention and which ones fall flat.

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The data is gold for improving your communication strategy.

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With a premium license, you get deeper insights into sentiment, influence and trends.

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You can see not just what people are clicking on but how they feel about it.

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What this means for you is that campaigns turn engage from a casual social tool into a strategic

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communications platform.

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You're not just posting and hoping people see it.

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You're running structured initiatives with clear goals and measurable outcomes.

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That's a completely different level of capability.

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Where Viva engage fits in the Microsoft Viva suite.

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So engage does a lot on its own but it's even more powerful when you see where it fits in

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the bigger Viva picture.

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Viva is Microsoft's employee experience platform.

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It's not one app.

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It's a family of apps.

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Each solving a different problem.

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The full suite includes connections, engage, amplify, insights, glint, pulse, learning

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goals and sales.

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That's a lot of names but each one has a specific job.

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When you understand the role of each app, you can stop guessing and start using the right

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tool for the right task.

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Viva engage is the communities and culture app.

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This job is connection, conversation and belonging.

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People use it to talk across the company, share ideas and build relationships.

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That's its lane and it stays in it.

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It's the place where culture happens, not where policies are announced.

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Viva connections is the digital front door.

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It pulls news, resources and tools into a single dashboard inside teams.

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Think of it as the homepage for your work life.

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You open connections and see company news, quick links to HR tools and personalized content.

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It's the starting point, not the conversation space.

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You go there to get oriented, then you go to engage to discuss.

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Viva Amplify is for corporate communications.

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It handles campaign management, publishing and reporting for communicators.

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If you're running a company-wide initiative and need to push content across multiple channels,

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outlook, teams, sharepoint, amplify is the tool.

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Engage is where the conversation happens.

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Amplify is where the message gets built and distributed.

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They work together.

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Amplify sends the message, engage, discusses it.

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Viva Insights Tracks work patterns.

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It looks at meeting overload, focus time, after hours work and collaboration patterns.

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The goal is to improve wellbeing and productivity by giving people and managers data about how

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they actually spend their time.

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It's not about surveillance, it's about awareness.

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It shows you patterns so you can make better choices.

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Viva Glint and Viva Pulse handle surveys and feedback at different scales.

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Glint is for organization-wide engagement surveys with benchmarking and advanced analytics.

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Pulse is for quick, manager-led check-ins.

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Glint is the annual deep dive while pulse is the weekly temperature check.

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They serve different purposes but work together.

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Use Glint for the big picture and pulse for the day to day.

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Viva Learning brings training into teams.

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No more separate learning portals with different logins and passwords.

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You find courses, complete them and share recommendations.

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All without leaving teams.

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It's training integrated into your workflow.

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The key insight is simple.

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Each Viva app has a specific job.

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Engage handles community and conversation.

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Don't try to use it for things the other apps do better.

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If you need to run a company-wide survey use Glint.

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If you need to build a personalized dashboard use connections.

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If you need to manage a multi-channel campaign use amplify.

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Engages for the human side, the conversations, the connections, the culture, that's where

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it shines.

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Knowing which app to use for which need is the secret to getting the most out of Viva.

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The business case.

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Why engagement platforms matter.

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All this sounds great in theory.

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But does it actually make a difference?

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Let's look at the numbers.

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Employee engagement has been declining since the pandemic and it's now at its lowest

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point in years.

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Gallup tracks this stuff closely and the trend is not good.

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People feel disconnected from their companies, their co-workers and the mission.

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That's not just a feel-good problem.

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It's a business problem with a massive price tag.

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When people aren't engaged, everything slows down.

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The estimated global cost of loss productivity from this engagement is about $10 trillion.

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That's trillion with a T. When people aren't engaged, they're not just unhappy.

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They're less productive, make more mistakes and are more likely to leave.

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Replacing an employee costs anywhere from half to two times their annual salary.

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The math adds up fast.

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For a company with a thousand employees, that's a huge potential loss.

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When you factor in the cost of hiring and training replacements, the impact is even bigger.

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But the other side is just as dramatic.

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Companies in the top quartile for engagement have 81% lower absenteeism and 23% higher profitability.

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That's not a small bump.

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It's a significant competitive advantage.

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Engaged employees show up more, work harder and stay longer.

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It's one of the highest leverage investments a company can make.

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Compared to other initiatives, improving engagement has one of the best returns.

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Here's a number that really matters.

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Managers account for 70% of the variance in team-level engagement.

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Think about that.

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Seven out of every 10 points of engagement difference between teams comes down to the manager.

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That means leadership, visibility and communication matter enormously.

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It's not about perks or ping-pong tables.

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It's about whether people feel seen, heard and connected to what's happening above them.

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Engaged gives managers a platform to be visible and communicate regularly.

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That visibility directly impacts engagement scores.

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In a 2024 survey, 84% of organizations said they believe investing in employee experience

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software provides positive value.

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That's not a niche opinion.

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It's the vast majority of companies saying this stuff works.

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They're seeing improvements in retention, productivity and culture.

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The evidence is piling up.

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It's not just a trend.

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It's a strategic shift.

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Viva Engage addresses a specific problem that's gotten worse with hybrid and remote work.

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Employees feel disconnected from the company mission and from each other.

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They don't know what's happening in other departments or have a way to ask questions across

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the organization.

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They feel isolated.

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Engage breaks down those silos by giving everyone a shared space.

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By giving people a place to ask questions, share wins and connect with leaders, engage tackles,

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isolation and knowledge hoarding.

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It creates a culture where information flows freely instead of getting stuck in silos.

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And that's not a nice to have.

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That's a fundamental shift in how a company operates.

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Instead of information staying in one department, it spreads across the whole company.

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What this means for you is simple.

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This isn't a nice to have tool.

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The data shows engaged employees are more productive, healthier and less likely to quit.

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If your company is struggling with retention or culture, engage is a tool that directly addresses

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those problems.

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It's a direct investment in your people and your bottom line.

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If you're looking for a way to improve retention, productivity and culture, this is a tool

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worth considering.

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Licensing and getting started.

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So you're convinced.

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What does it actually cost and how do you get started?

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The basic Viva Engage features, communities, conversations, storylines and basic analytics

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come bundled with most Microsoft 365 business plans.

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If your company has Microsoft 365, you can start using Engage right now without spending

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an extra dollar.

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No special setup, no hidden fees.

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Premium features are a different story.

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Advanced analytics, campaigns and leadership corner require an additional license.

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If you want to run structured initiatives with measurable outcomes, you'll need to pay

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for the upgrade.

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Let's break down the two license options.

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First, the Viva employee communications and communities license, often called CNC.

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It covers engage, amplify and connections.

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If community and communication is your priority, this is the one you want.

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It gives you the tools to build culture, run campaigns and keep people informed without buying

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the full suite.

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Second, the full Viva suite license.

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This gives you everything.

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Engage, insights, glint, pulse, learning, goals and more.

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It's the all-in-one package.

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If your organization wants to tackle employee experience from every angle, this is the

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way to go.

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Getting started?

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Go to engage.cloud.microsoft in your browser or find engage in your Microsoft 365 app

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launcher.

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Also available inside Teams, just search for engage in the left navigation and pin it.

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That's it.

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You're in.

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What this means for you is that there's no barrier to trying it.

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Start with the free version.

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Most organizations get real value from the basic features before they ever need premium.

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You can always upgrade later.

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So that's the big picture.

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Viva engage is Microsoft's answer to a real problem.

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Disconnected employees and fragmented company culture.

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It's not Yammer rebranded.

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It's a modern community platform integrated into the Viva suite and Teams.

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Remember three key pieces.

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Bring people together.

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Storylines give leadership visibility and campaigns drive initiatives.

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Start small by finding or creating one community around a topic you care about.

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Post something and see what happens.

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Subscribe to Microsoft Knowledge Nuggets for more plain English breakdowns of Microsoft's

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tools.

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And drop a comment if you've used engage.

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What worked for your company?

